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Financial aid awareness and college attainment
The Institute for College Access and Success
A pdf of a powerpoint presentation given at the Tomas Rivera Policy Institute on college access marketing.
This is a pdf of a powerpoint presentation given at the Tomas Rivera Policy Institute on college access marketing. The presentation includes specific examples of marketing campaigns from across the country. In addition to this, the author includes information on "leaks" in the college access pipeline. The presentation connects the issue of college affordability as a cause of "leaks" with the need for promoting finanical aid awareness through college access marketing.
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Overcoming obstacles, optimizing opportunities: State policies to increase postsecondary attainment for low-skilled adults
Strengthening financial aid policies for low-income working adults
College access and success state data
Hopes & hurdles: California foster youth and college financial aid
Doors of opportunity opening or closing: We are using tax credits and tuition discounts to appease middle-class voters instead of expanding educational opportunity
College access marketing campaigns: Influencing college-going behaviors of underrepresented students
Institutional Student Profiles Fall 2006 for the State of Alabama